Who you gonna call? These pot professionals have kushy jobs
The accountants, lawyers and ad agencies carving out a niche in the buzz biz
The PR Firm
RNMKR: Before founding RNMKR (that’s pronounced “rainmaker,” by the way), CEO Corey Herscu suffered from ADHD and anxiety. And where medication didn’t work for him, CBD did—and he wanted to spread the word. RNMKR offers PR and brand strategy services.
Clients: Origin House, Robes Cannabis, Block Strain and BRNT Designs (who had one of their stylish bongs featured in Rolling Stone’s latest holiday gift guide).
The Ad Agency
Crowns: Last March, serial entrepreneur Rebecca Brown launched this full-service agency exclusive to the weed industry. Her offerings include branding, marketing and media planning for growers and retail companies.
Clients: Flowr and 1 Leaf.
The Law Firm
Lewin & Sagara LLP: Toronto-based Paul Lewin is the city’s only defence lawyer entirely devoted to cannabis. From his office on the Danforth, Lewin advises individuals, small businesses and licensed producers on anything from cannabis-related criminal charges to dispensary regulation and AGCO retail applications.
Clients: Canna clinics and private growers.
The CPA
MNP: Since 2013, Glenn Fraser has led MNP’s cannabis team, which provides accounting, assurance, audits, tax work and corporate finance
to more than 150 companies in the industry.
Clients: Canadian mega-producers Aurora, Cronos, Aphria and, more locally, Supreme.
The New Gold Rush
Part 1: Pot-Luck Dinner
The city is teeming with fancy, secret summer clubs serving THC-laced cuisine. We sent our restaurant critic to sample the goods
Part 2: The Pot Pilgrims
These five newcomers packed up their lives and moved to Toronto—all for the chance to work in weed
Part 3: Hot Boxes
Luxurious designer boutiques are the future of cannabis retail
Part 4: Professors of Pot
It’s a stoner’s dream come true: you can finally major in marijuana
Part 5: Plant Managers
The favourite strains of the horticulturally gifted growers at the city’s top cannabis companies
Part 6: Baked Goods
Wellness gurus are spiking their artisanal lotions and salves with a not-so-secret ingredient. We tested out some of the more intriguing products
Part 7: Buzz Food
Cannabis cooking classes—for those who want to cause and cure the munchies in one fell swoop
Part 8: High Rollers
We quizzed the city’s most powerful cannabis CEOs on their favourite strains, weed slang and what they eat when they get the munchies
Part 9: Joint Ventures
Five of Toronto’s hottest burgeoning canna-companies
Part 10: Who You Gonna Call?
The accountants, lawyers and ad agencies carving out a niche in the buzz biz