The latest escalation in the burger wars: New York’s $666 Douche Burger

From New York City comes news of a burger so expensive, it makes M:brgr’s $100 offering (remember that?) seem entirely affordable. Introducing: the Douche burger, an aptly named $666 Kobe beef patty loaded with melted Gruyère, foie gras, lobster, caviar and truffles, then wrapped in six sheets of gold leaf (gold, by the way, turns out to be entirely flavourless but edible). In an interview with Bloomberg Businessweek, Franz Aliquo, co-owner of 666 Burger food truck, told the magazine that the idea for the monstrosity arose during a conversation about over-embellished burgers with his girlfriend: “[She said] somebody should just make a burger and pile all the rich people stuff on it and it would be the douchiest thing in the world. So we’re like, Yeah! We’re gonna do it.” The interview also confirms that the burger is a complete joke, a dig at the level of ridiculousness some gourmet burgers have risen to. Naturally, one person has actually ordered it, but Aliquo is not one to turn people away: “I’ll tell you that you’re an a—hole, but I’m still going to take your money.” [Slate]