/
1x
Advertisement
Proudly Canadian, obsessively Toronto. Subscribe to Toronto Life!
Style

Toronto Fashion Week: socialites and Parisian cool at Joe Fresh fall 2013

By Fraser Abe
Copy link
Toronto Fashion Week: Joe Fresh fall 2013

Toronto Fashion Week runs from March 18-22, in a large—and stylishly appointed—tent at David Pecaut Square. We’re posting full galleries from the buzziest runways. Here’s what trendsetters will be wearing in fall 2013.

DESIGNER
Joe Fresh by Joe Mimran

IN A SENTENCE Mimran’s Loblaw-owned mass market label is exceedingly popular with most Canadians (and a good number of Americans), and his semi-annual runway show has become one of Fashion Week’s biggest parties.

THE SCENE As the Pink Tartan show proved earlier this week, the society set comes out in droves for everything Mimran. We spotted Suzanne Cohon with CFL commissioner husband Mark, Dragon’s Den star Arlene Dickinson, Galen Weston, David Nugent flying solo (his wife Catherine had to cancel last minute), Bruce C. Bailey, CBC News’s Amanda Lang, Big Brother Canada host Arissa Cox and of course, Joe’s loving wife Kim (who jumped to give a rousing standing ovation.) Afterwards, the party decamped to nearby Storys where even models from the show had a tough time getting in (they eventually did) and Bailey cut a rug. Even Mr. Fresh himself made an appearance.

THE COLLECTION Mimran took inspiration from the Parisian jazz scene in the early ‘90s (specifically “that chic French girl whose style was so effortless and cool—the early days of street style”). The overal effect was starkly monochromatic, with only two blue pieces breaking up an otherwise black and white show. A few good basics should appeal to shoppers—a sheer polka dot blouse, a cape-cum-pea coat, and several wearable skirts—but this is not the strongest Joe Fresh collection we’ve seen. A chunky knit sweater with a white Eiffel Tower is too on the nose, while graphic tees designed by New York artist Josh Abelow sometimes veer dangerously close to Ed Hardy territory.

Advertisement

BEST PIECES Mimran capitalized on the ever growing camouflage trend with a great, understated print, used on blouses, mini dresses and dressy pants. A studded white leather jacket and pair of jeans are both cheap ways to get the rock-and-roll look.

Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013
Toronto Fashion Week: Joe Fresh fall 2013

NEVER MISS A TORONTO LIFE STORY

Sign up for This City, our free newsletter about everything that matters right now in Toronto politics, sports, business, culture, society and more.

By signing up, you agree to our terms of use and privacy policy.
You may unsubscribe at any time.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Advertisement
Advertisement

Big Stories

Dancing Queens: Patrons, staff and performers share their wildest memories of Crews and Tangos, Toronto’s most storied drag bar
Deep Dives

Dancing Queens: Patrons, staff and performers share their wildest memories of Crews and Tangos, Toronto’s most storied drag bar

Inside the Latest Issue

Inside the Latest Issue

The April issue of Toronto Life features the anatomy of a Bay Street fiasco at RBC. Plus, our obsessive coverage of everything that matters now in the city.