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A look inside Square One’s super-immersive, super-Instagrammable Dr. Seuss experience

By Jean Grant| Photography by Thomas Skrlj
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A look inside Square One's super-immersive, super-Instagrammable Dr. Seuss experience

Ever wanted to travel to Whoville or hang out in the Lorax’s Truffula tree forest? It’s finally possible at Square One’s Dr. Seuss Experience, an immersive new attraction that recreates whimsical worlds of legendary author and illustrator Ted Geisel (a.k.a. Dr. Seuss). The space has been under construction for over a year, and the finished product combines high-tech AV components with intricate sculptures built by fabricators and artisans from all over North America. Visitors can navigate a balloon maze from Oh, The Places You’ll Go!, ride a carousel at the Circus McGurkus and chat with a real-life Cat in the Hat. Here’s a peek inside.

In this bunch of clovers, visitors channel their inner Horton the Elephant, searching for a speck of dust that might be home to Whoville:

A look inside Square One's super-immersive, super-Instagrammable Dr. Seuss experience

In this room, inspired by There’s a Wocket in my Pocket, kids can walk around searching for hidden creatures, like a “bofa on the sofa,” or a “nink in the sink.” Some are relatively obvious:

A look inside Square One's super-immersive, super-Instagrammable Dr. Seuss experience

Others less so:

A look inside Square One's super-immersive, super-Instagrammable Dr. Seuss experience

The Cat in the Hat experience involves a decent amount of tidying. Visitors are supposed to pick up all the objects on the floor and place them into the two bins. When they’re full, the bins explode, tossing the objects around the room:

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A look inside Square One's super-immersive, super-Instagrammable Dr. Seuss experience

There’s a puppet operated by a real person. Kids can chat and interact with him as much as they like:

A look inside Square One's super-immersive, super-Instagrammable Dr. Seuss experience

The details are spot-on:

A look inside Square One's super-immersive, super-Instagrammable Dr. Seuss experience

The Lorax room is an Instagrammable experience where visitors can swing from Truffula trees and snap photos in the mirrored wall:

A look inside Square One's super-immersive, super-Instagrammable Dr. Seuss experience

In the middle of the space is a giant balloon maze inspired by Oh, The Places You’ll Go!:

A look inside Square One's super-immersive, super-Instagrammable Dr. Seuss experience

At the Circus McGurkus, kids can hop on a carousel and go for a ride:

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A look inside Square One's super-immersive, super-Instagrammable Dr. Seuss experience

A room full of Sneetches is multiplied by mirrored walls:

A look inside Square One's super-immersive, super-Instagrammable Dr. Seuss experience

From Did I Ever Tell You How Lucky You Are?, children can help Herbie Hart fix his Throm-dim-bu-lator:

A look inside Square One's super-immersive, super-Instagrammable Dr. Seuss experience

In time for holiday visitors, there’s a room inspired by How the Grinch Stole Christmas, where participants are divided into two teams and encouraged to find more gifts than their opponents:

A look inside Square One's super-immersive, super-Instagrammable Dr. Seuss experience

On most days, there’s a Grinch mascot on hand to determine the winner (warning: he may cheat):

A look inside Square One's super-immersive, super-Instagrammable Dr. Seuss experience

199 Rathburn Road West, experienceseuss.com.

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