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West-coast wellness brand Saje is opening four new Toronto locations

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(Image: Saje/Facebook)
(Image: Saje/Facebook)

Vancouver-based natural-wellness label Saje is planning some serious Ontario expansion: four new stores in the GTA by the end of the year, to be exact. The first location has just opened in Mississauga’s Square One (shoppers can score discounts at the grand opening tomorrow). As for the three other stores, according to Retail Insider one will be located on Queen Street West, another on Yonge Street north of Eglinton and another in Vaughan Mills. The company seems to have rebranded slightly since its incense-burning days in the mid-nineties. Along with its roster of essential oils, Saje now peddles organic skincare products like tamarind body scrub, rose repair moisture cream and mint lotion. And, like many of the other apothecaries popping up around the city, the company also creates its own natural healing products for ailments like insomnia, heartburn and fatigue. For example, anxious shoppers can purchase a stress-release remedy. (Cures for low libido, menopause and food cravings are also available.) For Torontonians interested in natural alternatives to Advil or Tums, the west-coast import may be worth checking out.

Jean Grant has been a freelance writer since 2015, covering a range of lifestyle topics like shopping, interiors, wellness and culture for publications like Maclean’s and Toronto Life. She also enjoys working with brands to develop custom content, and shares personal essays through her Substack newsletter, Nobody is Thinking About You.
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