J. Crew is getting a second Toronto location (and the fellas are included this time!)

Dear J. Crew,
The fashionable men of this city were a little miffed when they were left out of your first foray into Toronto retail. But we just received your e-mail, and were pleased to note that the second J. Crew store, which will be opening in the Eaton Centre in the fall, will indeed include J. Crew’s classic menswear. Sure, you’ll be carrying womenswear too, and this store won’t look anything like the men’s shop in New York, but you’re trying, and we appreciate that. Are you opening up in the spot that Esprit is vacating? All we know at the moment is that the shop is 8,287 square feet on one floor—sounds large enough, but we sadly don’t have the time right now to bring a measuring tape into the Eaton Centre to double-check. Also, we hope you’ve sorted all of the earlier pricing snafus, although considering your attitude toward the last scandal, we doubt it. But seriously, thanks for coming to Toronto. Let’s hear it for the boys.
Best,
The Goods
Update: J. Crew will officially open its Eaton Centre location in October.
Two words: Harry Rosen. They’re moving to THEIR new location in the fall.
Congratulations to the men!! (I felt for you when I heard you were initially being left out). Now, let’s start the lobbying for Crewcuts. We all know that Toronto is home to many fashionable little ones, from toddlers to tweens, and there is a severe shortage of shopping options for them in this city. I am glad to hear about the more central location for the men. Yorkdale is simply not a convenient (or desirable) location for this urbanite. The Bay/Bloor/Yorkville area seems like a much more natural fit than any mall, but perhaps they are testing the waters before making such an investment.