Toronto’s latest Instagrammable pop-up is a maze of boldly patterned rooms inside a hot pink storefront at Queen and Spadina. Set designer Alanna Davey teamed up with Honeycomb Hospitality to bring her technicolor vision to life. She styled each picture-perfect booth with trippy decals, fun wallpaper and playful props (think giant rainbows and life-size chess pieces). And, crucually, she installed LED lighting in all the booths to make sure they were selfie-ready. Here’s a look inside the space.
Each room was built off-site by Davey’s husband’s construction company, INTOR Construction Inc. They were designed to be easily transportable:
The rainbow room was inspired by a giant installation Davey saw at Burning Man, where people could walk on top of the structure. Since she was short on space, she used a mirror to give the illusion of a full rainbow:
This room is one giant optical illusion. Davey handmade all the candies (unfortunately, you can’t eat them) and gilded the frame:
Davey is obsessed with details, so she put fluorescent lighting on the ceiling of the Blockbuster room to make it feel more like the real thing. (Don’t worry: it’s not on, so it won’t ruin your pictures.) The movie cases have real VHS tapes inside:
Davey worked with 3-D printing company Imaginate to create this giant rotating pizza slice:
If you want to save yourself a trip to High Park, this room is decked out with cherry blossoms that mimic the real deal:
This leopard-print booth is an homage to fashion photographer David LaChapelle:
Sia’s “Chandelier” was the inspiration for this disco ball swing. Apparently it’s great for boomerangs:
The pathway between the booths was designed to look like the yellow brick road from The Wizard of Oz:
This room is also Wizard of Oz–themed; it’s inspired by the Emerald City:
They saved the best for last: the private jet booth:
There’s also free cotton candy:
Dogs can get in on the action, too. This photo op is outside the museum:
322 Queen St. W., thisiseyecandy.com.
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