Undercover Boss Canada, episode 6: we needed a beer after this one
Brown starts in Moncton at Molson’s newest brewery, and it quickly becomes obvious this is going to be another PR-filled episode (how come that seems to happen when women execs go undercover?). Here is a summary of all the PR stunts in three parts: First, Brown works with the only female brewery technician in the factory (to show that Molson supports women in a male-dominated industry); next, she preps beer bottles for cleaning (to show that Molson is environmentally conscious); and finally, Molson just happens to sponsor a shoreline cleanup on the very same day that Brown is being filmed there. Coincidences are fun, aren’t they? Despite the PR bonanza, Brown herself seems like a good sport. We’d like her better, though, if she could manage to do anything factory-related without shrieking. Every minor hiccup is an occasion for a high-pitched yelp: the conveyor belt stopping; the conveyor belt going too fast; and a beer bottle breaking. Some advice for Dave Perkins: next time you make someone do your dirty work, make sure they can suffer in silence.