How an actor, influencer and amateur investor managed to earn a six-figure salary

Jordan Shore is a 31-year-old performer originally from Ottawa. In 2012, he moved to Oakville to study musical theatre at Sheridan before making his professional debut. When the pandemic hit, he shifted from musicals to commercials and influencing to make more money. Last year, he billed $100,000 for partnerships and acting roles—including his first Hallmark movie, A Christmas Angel Match, which is streaming now. This year, he has more than doubled his earnings and is on track to make $230,000. He plans to grow his wealth by investing in ETFs. Here’s how he spends the rest.

Related: This math teacher turned climate warrior earns $31,200. How does she spend it?

Regular Expenses

Rent: $2,680 a month. “My new place is a 625-square-foot one-bedroom in King West. The big sell for me was its huge balcony. I basically live on it all summer.”

Internet: $0 a month. “I have a partnership with Beanfield right now, so it’s free.”

Phone: $100 a month with Fido.

Groceries: $100 a month. “I’m super lucky to get tons of free food from my job, but I buy a lot of Kettlemans bagels. It’s an Ottawa success story.”

Car: $615 a month. “My neighbourhood is really walkable, but last year I bought my first car, a cactus-green Chevrolet Trax that I named Marsha. I love driving my friends around and helping with errands. Marsha’s lease is $325, and the rest is for insurance, gas and parking.”

Transit: $130 a month. “I usually take Uber or the TTC to influencer events.”

Dining out: $300 a month. “I’m always happy to pay for Bernhardt’s in Trinity-Bellwoods—it’s like Swiss Chalet on crack.”

Fitness: $150 a month. “I got a great membership rate at Altea in Liberty Village that’s now grandfathered in. I’m addicted to spin class.”

Savings: $2,500 a month. “My family taught me to invest, and it’s probably the wisest advice they’ve ever given me. I’m saving to buy either a new condo or a house, hopefully in the next five years.”

Recent Splurges

Gucci loafers: $1,300. “A few months ago, I attended a friend’s wedding in Tuscany and bought a pair. I want to be buried in them.”

New couch: $1,800. “This was the first couch I sat on when I visited Structube with my friends. For furniture, I generally save elsewhere but splurge on the couch.”