Sip in style: GREY GOOSE® Vodka brings cocktail chic to TIFF® with exclusive events

The Toronto International Film Festival^® (TIFF^®) is synonymous with glamour. From dazzling red carpets to star-studded movie premieres, it is a week where art and fashion take centre stage. Embracing this exciting time in the city is none other than GREY GOOSE^® Vodka. Known for its unrivaled quality, French heritage and embodiment of elegance, the brand is taking its mission statement a step further this year. As an official partner of TIFF^®, GREY GOOSE^® is encouraging a return to sophisticated cocktail attire (especially after a few years of more relaxed styles).

Dress to impress: Sip & shop events with elevated style

To spark luxurious excitement among cinephiles, GREY GOOSE^® Vodka is kicking off the lead-up to TIFF® in style. GREY GOOSE^® Vodka is collaborating with and hosting exclusive sip & shop events at Toronto’s premier, high-end dress rental company, The Fitzroy, and custom suit specialists Gotstyle, on the weekends of Aug. 24 and 25, and Aug. 31 and Sept. 1. Together, these premium fashion retailers and GREY GOOSE^® have curated unique capsule collections inspired by the natural elements of GREY GOOSE^®—water, wheat and sky, along with some of its signature martini cocktails, including the trending Espresso, Classic and French. You’ll be able to pick from upward of 30 carefully selected styles while enjoying complimentary martini cocktails crafted with the brand’s signature smooth vodka. This event series is the perfect way to find your red-carpet-ready look while indulging in the taste of sophistication. Guests will also be granted an exclusive discount on their outfits by using the special code “VIVELESTYLE.”

A GREY GOOSE^® Vodka martini cocktail is the must-have accessory to complete your glamourous outfit during this festival season!

Immerse yourself in luxury: GREY GOOSE^® Vodka Presents LE ‘TINI BAR

Elevating the experience beyond shopping, GREY GOOSE^® Vodka will also be hosting an exclusive one-of-a-kind sensory experience, LE ‘TINI BAR, from Sept. 5 to 7. In a unique celebration of taste and style, patrons will be guided through an unforgettable journey, diving deep into the natural elements that define GREY GOOSE^® Vodka—water, wheat and sky—within the glitzily decorated Second Floor Events space, located at the heart of all the festival activity.

LE ‘TINI BAR will comprise three mini bars based on the three natural elements associated with GREY GOOSE® Vodka, offering luxurious sensory experiences unlike any other: the refreshing atmosphere of the “water bar,” because GREY GOOSE^® Vodka is made with spring water naturally filtered by the limestone rocks of Gensac, in the Cognac region of France; the warm glow of the French countryside at the “wheat bar,” GREY GOOSE^® Vodka is made from high-quality single-origin GMO-free soft winter wheat from Picardy, known as the breadbasket of France; and the “sky bar,” which paints a picture of the natural French sky—where the grey goose, emblematic of the famous premium vodka’s logo, takes flight.

Each themed mini bar will feature a different petit martini cocktail, such as the Classic Dry Martini cocktail with a lemon twist; the elegant French Martini Cocktail with flavours of pineapple and raspberry; and the Espresso Martini Cocktail, the caffeinated concoction beloved by content creators on TikTok. Each martini cocktail will be crafted for you by your group’s personal mixologist using GREY GOOSE^® Vodka, which is renowned for its smooth tastefulness and unrivalled quality. Each martini cocktail will also be accompanied by a delicious canapé. As a bonus, mixology experts will share their best secrets and tips for creating the perfect martini cocktail every time.

After your journey through each mini bar, you can enjoy your evening with friends in the GREY GOOSE^® lounge, where you may purchase additional cocktails, including a flight of all three featured petits martini cocktails, served on a photo-worthy martini cocktail tower so you can in sip in style as you celebrate the best films of the season.

This festival season, embrace the elegance and sophistication of both cocktail hour and attire with GREY GOOSE^® Vodka. Find your perfect red-carpet look to dress so you can impress at the sip & shop events and extend the celebration at the hottest event of the season—GREY GOOSE^® Vodka’s exclusive LE ‘TINI BAR.

GREY GOOSE^®’s LE ‘TINI BAR is the ideal pre- or post-festival soirée. Mingle and clink glasses with fellow cinema enthusiasts and celebrate the art of film and martini cocktails in a sophisticated setting that embodies the allure of TIFF^®.

Ready to walk the red carpet in style? Click here to snag your coveted tickets to the LE ‘TINI BAR, priced at $25 each, and further discover the world of GREY GOOSE^® Vodka. Included in your ticket price is an exclusive sensory experience that takes you through a one-hour, three-part GREY GOOSE^® Vodka tasting experience with expert mixologists, plus three custom GREY GOOSE^® Vodka martini cocktails, each accompanied by an amuse-bouche. You will also have admission to the GREY GOOSE^® Vodka Martini Cocktail Lounge, where additional cocktails can be purchased, and you can dance the night away in your cocktail attire!

*19+ ONLY. DRINK RESPONSIBLY. ©2024. GREY GOOSE, ITS DESIGN AND THE GOOSE SIGN ARE TRADEMARKS. VODKA – 40% ALC./VOL. DISTILLED FROM FRENCH WHEAT.