Lululemon has had a tumultuous year. The stretchy-pant mega-corp issued a massive recall of its signature pants (they were too see-through) in March, its stock has suffered a double-digit drop and CEO Christine Day resigned earlier this week. But the Vancouver company has a plan for getting its groove (pant) back: it’s opening mens-only stores by 2016 in a bid to make inroads in the lucrative male sport-wear market. The brand already has a small following among male yogis and, apparently, NHL players, who are secretly enamored with their undies.
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