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Target’s next designer collaboration is with 3.1 Phillip Lim—and it’s being sold in Canada

By Michelle Reddick
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After a reported five year courtship, Target has finally convinced buzzy New York-based designer Phillip Lim to do his first mass-market collaboration for fall 2013. Available September 15 across Canada, 3.1 Phillip Lim for Target will include men’s and women’s apparel, bags, and other accessories, with a focus on muted colours and prints. Most of the 100-plus items will run around the $50 mark, though his leather jackets will cost upwards of $250 to $300 (steep by Target’s standards, but still far cheaper than the usual $1,700 price tag). Though Target has done some hugely popular capsule collections in the past, this is the first mega-collaboration to hit Canadian shelves. We hope local shoppers prove more polite than some of their counterparts in the U.S.

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