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Food & Drink

What’s on the menu at Jollibee, Toronto’s first location of the Filipino fast-food chain

By Rebecca Fleming| Photography by Gabby Frank
What's on the menu at Jollibee, Toronto's first location of the Filipino fast-food chain

More on Jollibee

People lined up for 10 hours to try Toronto's first Jollibee restaurant
Food & Drink

People lined up for 10 hours to try Toronto’s first Jollibee restaurant

Name: Jollibee Contact: 15 William Kitchen Rd., Scarborough, 647-953-1100, Facebook
Neighbourhood: Dorset Park

The food

A selection of Jollibee’s most-popular staples: Jolly Spaghetti, Yumburgers and, of course, Jolly Crispy Chicken. On opening day, the store served more than 7,000 customers, some of whom waited in line for more than 10 hours (Jollibee was nice enough to set up two tents for the faithful). Dianne Yorro, the brand manager for Jollibee North America, says they’re prepared to have the tents up until the end of April so people won’t have to be waiting in this unseasonably cold spring weather for their buckets of bird.

What's on the menu at Jollibee, Toronto's first location of the Filipino fast-food chain
The brand’s mascot, a jolly bee, is everywhere. Photo by Gabby Frank

 

What's on the menu at Jollibee, Toronto's first location of the Filipino fast-food chain
Jolly Spaghetti is sweeter than your average spaghetti, loaded up with three kinds of meat (ground beef, ham and hot-dog coins) and topped with shredded cheese. Yorro says it’s typically served at birthday parties in the Philippines. $5.99 (includes a drink).

 

What's on the menu at Jollibee, Toronto's first location of the Filipino fast-food chain
The Palabok Fiesta tops vermicelli-like noodles with shrimp, ground pork, pork crackling, slices of boiled egg and a garlic-shrimp sauce. Yorro says the traditional dish is typically served at fiestas in the Philippines. $6.99 (includes a drink).

 

What's on the menu at Jollibee, Toronto's first location of the Filipino fast-food chain
Jolly Crispy Chicken is the chain’s most popular item. The gravy it comes with is pretty popular, too. “Filipinos like to pour it over rice...or even drink it. It’s a signature recipe,” says Yorro. $14.99 for a six-piece bucket.

 

What's on the menu at Jollibee, Toronto's first location of the Filipino fast-food chain
A full spread, including Peach Mango Pie ($2.49 each), one of three desserts on offer. There’s no halo-halo yet, but Yorro says maybe one day.

 

The drinks

The usual fountain pop suspects, but Jollibee’s signature pineapple juice seems to be the drink of choice.

What's on the menu at Jollibee, Toronto's first location of the Filipino fast-food chain
Pineapple juice. (Included with the price of meals.)

 

The space

Your typical fast food restaurant ambience: bright lighting, warm primary colours and blown-up, cutesy branding. There are booths, four-tops, even a couple communal tables—and given how many people are lined up to get in, it’s surprisingly easy to get a seat. It seems most people take their grub to go.

What's on the menu at Jollibee, Toronto's first location of the Filipino fast-food chain
Customers place their order at the counter and receive an electronic buzzer, which lights up when their food is ready.

 

What's on the menu at Jollibee, Toronto's first location of the Filipino fast-food chain
It takes a lot of staff to serve thousands of customers...

 

What's on the menu at Jollibee, Toronto's first location of the Filipino fast-food chain
Apparently the bee has a signature dance.
What's on the menu at Jollibee, Toronto's first location of the Filipino fast-food chain
What's on the menu at Jollibee, Toronto's first location of the Filipino fast-food chain
Mr. Jollibee himself. Or herself. It’s a cartoon bee. Who knows.

 

What's on the menu at Jollibee, Toronto's first location of the Filipino fast-food chain
Three days after opening, the lineup to get in still filled two giant tents.

 

What's on the menu at Jollibee, Toronto's first location of the Filipino fast-food chain

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