The Portuguese community has two regional street signs: Portugal Village and Rua Açores
How, when and why did it come to pass that the Portuguese community has two regional street signs: Portugal Village and Rua Açores? —Emanuel da Silva, Rexdale
It might seem like a case of inter-regional jealousy, but to a surprising extent, Toronto’s Azorean community is its Portuguese community. The majority of the GTA’s burgeoning Portuguese population (estimates peg it at more than 400,000) can trace its ancestry to the tiny mid-Atlantic islands. The two major Portuguese festivals that erupt on Toronto’s streets—the springtime Christ of Miracles festival and the summer Senhor Da Pedra festival—come from the Azores, too, and coincide with their counterparts in the old country. How did this happen? Well, simple proximity helped; Azoreans have been moving to the United States for two centuries, beginning in the days of the whaling ships they helped crew. By the time Canada opened its doors to the first sizable group of Portuguese immigrants in 1953, the American dream had taken root in the minds of Azoreans. With so many countrymen in the States, it only made sense to try the place next door. Fast forward to 1986, when Little Portugal, which runs along Dundas between Markham and Grace, was designated at the request of the local business improvement area. The very next year, the community petitioned the city to add Rua Açores, which continues west to Dufferin. The two have happily bumped along together ever since.
Interesting!
I just moved into the area but, if I’m not mistaken, the street signs along the strip of Dundas between Markham and Grace are designated as “Portugal Village” not “Little Portugal”.
Still, I find it odd that the street signs along Dundas never said “Little Portugal” between Markham and Dufferin…but I guess that’d be too long of a stetch. Instead we’ve got a little strip of “Portugal Village” until Grace, then a longer strip from Ossington to Dufferin for “Rua Acores”. Why the gap in between the two areas? Maybe it’s ‘cuz there are few businesses there and different BIAs.
My quick look into the BIAs (at http://www.toronto-bia.com/bias/index.php) only complicates things further because these current organizations weren’t around when the street signs were created.
According to that site the current “Little Portugal” BIA was created in 2007 (I assume 1986 was the BIA’s version 1.0) and it only runs from Roxton to Rusholme, which spans mostly “Rua Acores” land. Then the “Dundas West BIA” (est. 2006) takes over the “Rua Acores” flag from Rusholme to Dufferin, although the BIA continues on until Lansdowne.
This post definitely peeked my urban decoding curiosity and revealed quite the cultural and business mix. I wonder how much it’ll change in the near future.