Introducing: EFS, a new rooftop bar and hookah lounge on King West
Name: EFS, short for Everything For Sale
Neighbourhood: King West
Contact Info: 647 King St. W., 416-477-5460, efstoronto.com, @EFS_Toronto
Owners: Michael Ullman, Reza Abedi, Steve Georgiev and Travis Agresti, the same group that runs the nearby supper club Bloke and 4th
Chef: The Food Dudes, a catering company and food truck led by North 44° chef Adrian Niman, who also runs the kitchen at Bloke and 4th
The Place: A 3,000-square-foot rooftop bar, hookah lounge and Hamptons-style deck party with white clapboard walls, manicured hedges and preppy booths in nautical blue, white and red.
The Drinks: Summery cocktails, like mojitos and sangria, served by the glass and pitcher.
The Food: Pub food, including a cheeseburger with house-made maple bacon on brioche, a spicy sausage roll topped with tempura and a jalapeño-spiked Caesar salad. The food is prepped down the street at Bloke and 4th and then barbecued up on the roof.
The Numbers: • 103 light bulbs set into a hedge wall behind the bar • 92 red accent pillows strewn across the various booths and banquettes • 60 different selections on the bottle service menu (the most expensive is a $6000 bottle of Hennessy Paradis Imperial cognac) • 7 different flavours of hookah tobacco ($50 each)
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