Oh, Research in Motion—we want so badly to love you, but you can be so embarrassing. RIM has taken credit for a flash mob (young folks love flash mobs!) outside of a Sydney, Australia Apple Store during which dozens of black-clad protesters chanted “Wake up” and waved around signs saying the same. Many tech-watchers first assumed it was Samsung’s doing, since the company has mocked Apple in the past and is about to release their new Galaxy S III smartphone—meaning RIM had to sheepishly set the record straight. Not only did it fail to get RIM in the headlines (at least initially), but the consensus on the stunt itself was that it was pretty lame. Someone should have told RIM that corporate-funded flash mobs work best when they involve dancing. [PC World]
NEVER MISS A TORONTO LIFE STORY
Sign up for This City, our free newsletter about everything that matters right now in Toronto politics, sports, business, culture, society and more.