/
1x
City News

Research in Motion takes a beating in Australia

By Frances McInnis
Add Toronto Life(opens in a new tab)
Copy link
Research in Motion takes a beating in Australia

Research in Motion’s embarrassing flash mob outside a Sydney Apple store was a sign of worse things to come for its Australian operations. Last week, RIM’s managing director for Australia and New Zealand left the company after less than three months in the position. Then this week, Qantas Airways announced it would start using iPhones instead of BlackBerrys for its 1,300 company-issued phones — in part because the company expects to save more than $1 million through simplified infrastructure and data agreements, but also because a survey suggested employees would rather have iPhones than BlackBerrys. So, basically, RIM is struggling to hold on to executives, corporate clients and consumers. Not good.

Advertisement
Advertisement

The Latest

A sewing studio that doubles as a wine bar is opening in the Annex
Culture

A sewing studio that doubles as a wine bar is opening in the Annex

Inside the Latest Issue

The July issue of Toronto Life features the monster cottages of Muskoka versus the resistance. Plus, our obsessive coverage of everything that matters now in the city.