A pop-up shop isn’t really an exciting concept anymore, but this one is (we know!)
There aren’t many reasons to get excited about the words “pop up” anymore, unless they’re followed by book, or video, but the shop concept, though painfully ubiquitous (and often insincere in its claim of being temporary, since these shops tend to either stick around forever or at least stay open for longer than they claimed they would), is getting a new lease on life with Field and Market’s latest here-today-gone-tomorrow shop at Camp 4 at 1173 Dundas St. W.
This weekend, shoppers will have the chance to browse issues of Apartamento’s “everyday life interior’s magazine” while eating s’mores from San Francisco’s Local Mission Eatery. After consumers have wiped melted marshmallow on their silk gaucho pants, they’ll have a lot to see from Chief Salvage Co., and lots to drink (see: spiked lemonade and iced tea). We think no one should ever drive drunk, or bike for that matter, but a little shopping? The worst that could happen is buying too many niche magazines, being a little too affectionate with a clothing vendor or eating too many campfire treats. What happens at Field and Market, stays at Field and Market.
Field and Market, 1173 Dundas St. W., July 7 – 9 from 11 a.m. to 6 p.m., July 10 from 12 p.m. to 5 p.m.