The Star’s latest contribution to pop culture: “busty hookers”

The Star’s star investigative reporter, Kevin Donovan, wrote the now-famous exposé that delved into former MP Rahim Jaffer’s connections to an alleged conman, but what readers took away from the story wasn’t a question about Jaffer’s behaviour. It was “busty hookers.”

Donovan used the term in the article’s opening scene, which described a dinner enjoyed by Jaffer, Nazim Gillani and three ladies of the night who are blessed in the chest (or as the kids would call it, “stacked”). Soon after the article was published, the Twitterati—many of them media types giddy about the fact that busty hookers apparently made it through the editing stages unscathed—spent the entire afternoon and evening hash-tagging tweets with #bustyhookers in an effort to make the meme a top trending topic in Canada. By 10 p.m., it had topped the charts and confused the hell out of people who hadn’t read the Star article.

Notable tweeters include Rick Mercer—“Heading to dinner, good friends but alas no #bustyhookers”—as well as ex–Barenaked Lady Steven Page, who sounded a little disappointed in his tweet to media watchdog Mondoville: “@mondoville damn, I thought they were talking about my new band name. #bustyhookers”

Busty hookers: saving print media since 2010.

• Former MP Rahim Jaffer connected to alleged conman [Toronto Star]